With a Pen, A Computer, A Camera, and a Microphone: Critical Rhetoric in Media

Document Type


Presentation Date


Conference Name

Central States Communication Association

Conference Location

Grand Rapids, MI

Peer Review



The Panel, Building on Foundations: Creating Multiple Methodological Spaces in Media Studies won the Top Panel Award.

Panelists will discuss how to build on foundations of traditional media research and use multiple methodological approaches in conjunction with one another. By engaging with multiple methods together—including rhetorical criticism with ethnographic field methods, critical rhetoric and performance with documentary, qualitative and quantitative methods of analysis, and critical/cultural analysis with autoethnography—panelists offer ways to take media studies into the future and offer insights that could not be accessed without using multiple methods together.

In addition to Dr. Herbig, the panel included:

Potentials of Rhetorical and Ethnographic Methods for Examining Production, Representation, and Audience
Jennifer C. Dunn, Dominican University

Deprogramming Health Programing: Mixed Method Evaluations of Mediated Health Narratives
Malynnda Johnson, University of Mount Union

Breaking Boundaries: A New Look at the Cultural Work of Popular Media
Tasha Rennels, Augustana University


Communication | Speech and Rhetorical Studies

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