The Sheng Nü Discourse, and New Hegemonic Ideals in China’s Dating TV Shows
Temple University, Philadelphia
This paper examines the gender performance magnified in dating TV shows widespread in post-socialist China. Focusing on the reconstruction of gender identities by participants of Fei Cheng Wu Rao (If You Are the One), representative of the dating show genre, the analysis sheds light on how both female and male participants navigate the quandaries of evolving gender politics—the intertwined fomentations of the derogatory “sheng nü” ( “leftover women”) discourse and the new hegemonic ideals. The paper argues that the returning of patriarchal construction of gender in the post-socialist state is exacerbated the neoliberal commercialization and marketization accentuating the exchange value of love and marriage, and remapping the class codes onto both feminine and masculine bodies.
dating TV shows, "leftover women, " hegemonic masculinity, neoliberal gender politics
Feminist, Gender, and Sexuality Studies | Film and Media Studies | Women's Studies
Wei Luo (2016).
The Sheng Nü Discourse, and New Hegemonic Ideals in China’s Dating TV Shows. Presented at Global Fusion, Temple University, Philadelphia.